Instagram is great. It’s not only an incredibly simple photo filtering service, but it’s on its way to becoming a full-fledged social network. Users can follow each other, populating their feed in a way that makes it feel like a pictorial version of Twitter – people can show what they are up to in the moment with a simple snapshot.

Plus Instagram allows for “likes” and comments, adding to the feel of being a self-contained social service.

But the only problem is that it’s sometimes hard to amass a huge following on Instagram. And if you want a particular photo you upload to have broader reach, you have to consider sharing it to another social network as well. Lots of people only have a fraction of the contacts on Instagram that they do on Facebook. Luckily, Instagram makes it easy to share your photos across other platforms.

And now they’ve announced some new Facebook functionality. Today, when you share an Instagram photo on Facebook, your photos will appear in full size on people’s feeds. Previously, Instagram photos would appear in your feed, but would look smaller. Users would have to click on the link to be taken to an external Instagram page to view the photo in its full size.

This change looks as though it was made at least partly in response to the Facebook Timeline. With the larger photo uploads, your Instagram photos will now look a lot more elegant in your new profile view.

Your photos that you upload to Facebook will now be automatically added to a Facebook album titled “Instagram Photos.” And you can also share your friend’s Instagram photos to your own timeline or in a private message.

Remember, if you forgot to upload any of your Instagram photos to Facebook and wish to do so, you can always go back and add old photos to your new Facebook Instagram album by visiting your Instagram profile, clicking on the “Your Photos” section, and clicking the “…” link next to the photo you would like to share.