Google just announced a new six-second video ad format called Bumper Ads, which it will sell through the AdWords auction on a CPM basis. The ads, the company says, are ideal for dr...
Google announced a new Alerting Framework for AdWords to help account managers (particularly those managing multiple accounts) quickly solve issues and maintain ad quality.
The...
AdWords advertisers can now insert order IDs into AdWords conversion tags so duplicate conversions from the same device are automatically filtered out.
Google quietly announced...
Google said on Tuesday that beginning later this month, AdWords will begin rolling out a new calculation for impression share. This will affect reports in the AdWords API if you're...
Google has a new guide with best practices for helping advertisers enter international markets and go global.
Don't worry, it's not a big PDF you'll have to download or anythin...
As more searches now take place on smartphones than on computers around the world, Google announced it is redesigning the user interface of its fifteen-year-old AdWords product to...
You're probably aware that Google recently stopped showing the normal text AdWords ads on the right-side of search results pages on the desktop, which brings the design more in lin...
At the Games Developers Conference, Google announced some new features for AdWords and AdMob to make it easier for developers to reach the right users and do so at scale. These inc...
To help businesses ensure they have the right product inventory info in their ads, Google announced that advertisers can now keep customized ads up to dates using scheduled uploads...
Google announced the launch of bulk IDFA/advertising ID upload for app marketers across Android and iOS. According to the company, this will help advertisers increase customer acti...
Google announced the release of the Keyword Optimizer sample app for the AdWords API, which combines functionalities of Keyword Planner and the API services for keyword suggestion...
Google announced that AdWords Editor 11.3 is now available for all of its advertisers around the world.
New to the offering are bulk support for TrueView video campaigns, callo...
WebProNews is an iEntry Publication
