ComScore has acquired MdotLabs in a move aimed at battling fraud in online advertising, or as the company puts it, to "augment its non-human traffic detection methods."
MdotLab...
comScore just released its Media Metrix monthly ranking of the top 50 web properties (desktop) in the United States. The top five consist of Google, Yahoo, Microsoft, Facebook, and...
comScore should be releasing its latest U.S. search market numbers soon, but as Greg Sterling reports, some analysts got them early, and have been talking about them. Yahoo has rep...
comScore put out new findings indicating that desktop-based e-commerce in the U.S. has grown 12% versus the same period last year.
According to the firm's estimates for Q1 2014...
Holiday season 2013 capped off another record year for tablet shipments, but market watchers are now beginning to see the rapid growth of the smartphone market reach saturation poi...
A report out from comScore says $18.9 billion has been spent online during the first 24 days of the November-December 2013 holiday season, using desktop computers. This is up 14% f...
145 Million Americans now own smartphones, making up nearly 61% of all cell phone users. Though analysts are beginning to predict a market saturation in the west and look toward d...
The effectiveness of mobile ads has long been debated, but data compiled by comScore appears to suggest that they're only getting more effective as time goes on.
Perhaps better...
I bet you didn't see this coming after years of Google domination. Yahoo is back as the top web property (in the U.S.). This comes from comScore Media Metrix, which releases monthl...
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