Google released an update for the Google Analytics app on both Android and iOS, which improves access to a full overview of data and real-time business data, and lets you go deeper...
Google announced the Google Analytics 360 Suite, which is comprised of six products (four of which are brand new), and is aimed at enterprise-class marketers.
The tools combine...
While this was always intended to be part of the whole thing, Google just announced Google Analytics support for Accelerated Mobile Pages (AMP), which the search engine will start...
Google announced the launch of a new Google Analytics feature called Smart Goals for businesses that don't measure conversions. The aim of the feature is to help businesses identif...
Google announced some new features for AdWords Manager Accounts (MCC) including Google Analytics account linking and remarketing tag and list sharing.
Advertisers can now link...
Google announced the launch of Google Tag Assistant Recordings, which is aimed at helping you instantly validate your Google Analytics or Google Analytics Premium implementation. I...
Google announced the addition of a new publisher reporting section to Google Analytics. This replaces AdSense Reports, and is actually called "Publisher Reporting".
"Users with...
Google said on Thursday that it will now let advertisers use audiences (formerly known as remarketing lists) created in Google Analytics to reach people on Google Search without an...
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