WebProNews

More Retailers Using Social Media

An increasing number of retailers are turning to social media to target teens and young adults during the back to school shopping season according to JupiterResearch.Retailers are trying out a number of Web 2.0 tools for their back to school marketing campaigns, including using virtual worlds, social networks, social shopping sites, visual search engines, video and widgets.

24 Ways to Get a Customer and Keep a Customer

Let's start with the bad news, and there's kind of a lot of it, before we move on the good news of how to fix it. About three-quarters of online shoppers are unsatisfied with their online shopping experience. The other quarter are, flatly, satisfied, in that even bad pizza is good pizza kind of way. Sort of anticlimactic, isn't it? The good news is there's a lot of opportunity for satisfying customers, even making them very, very happy.

SMX West: Tasty Blend Of Search, Retail

Universal search presents retailers an opportunity to reach searchers with more information than a few words of plain text.

Holiday Online Retail Cracked $29 Billion

Non-travel spending during the 2007 holidays reached $29.2 billion despite a slow start in November.

'Tis The Season For Price Gouging

Call it a consequence of the free market, the law of supply and demand, or just good old-fashioned opportunism. I'll leave the ethics debate up to you. After all, is it really any different than selling Guitar Hero III for $9,000?

Price Or Convenience? Maybe Both

Last month Nielsen Online released the results of survey suggesting that online shoppers prefer the convenience of online shopping as their main reason for participating. This month, another survey says that price is the most important factor.

Ugg, Wii Obsess Holiday Searchers

The scarce Nintendo Wii ranked as the most searched-for item during the holidays, while Ugg boots drew the most luxury item queries.

Online Holiday Spending Tops $18 Billion

Forget about Cyber Monday; December 6th easily topped the online sales of the Monday after Thanksgiving, as US consumers spent $803 million on the first Thursday in December.

Holiday Retail Spending Rings Up $14 Billion

Analysis firm comScore said the first 32 days of the US holiday non-travel retail shopping season topped $14 billion for a 17 percent gain over the same period last year.

SES - Maximum Retail Conversion

Some sites are all about direct sales. Search is arguably the most influential and accountable form of online marketing and we've assembled a list of experts who will show you the way. This session will focus on direct conversion behavior and turning visitors into customers and cash. Go Maximum or go home. Moderator: Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch