Tag: targeting

Twitter Launches New Interest-Based Ad Targeting
Twitter announced the launch of some new interest-based targeting for advertisers today. Those using Twitter's Promoted Tweets and Promoted Accounts can start targeting campaigns b...
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Facebook Offers Something New To Advertisers And Users
If you get sick of sifting through ads that don't have any relevancy to your life and are products you'll never buy, the answer is on the way. Facebook has found a way for advertis...
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IP Targeted Political Advertising on the Horizon
Elect Strategies, is a data targeting firm that specializes in providing demographic information to political marketing campaighns and recently they are promoting the ability to ta...
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Thrillist Promotes New Model for Media Companies, and It Involves Deals
How would you define a media company? It's difficult in this day and age, isn't it? With new media on the scene, this process is even more of a challenge. Ben Lerer, who is the...
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Social Couponing Is Better for Targeting, According to SocialTwist CEO
Both the couponing and the deals' industries have been receiving a tremendous amount of attention lately....
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