The “Ponytail Stunt Death”, as it’s being called, occurred over the weekend when a Guinness record holder attempted a dangerous stunt over the River Teesta in West Bengal, India.

48-year old Sailendra Nath Roy was performing his infamous stunt, which involved him hanging from a zip line by his hair some 600 feet in the air, when there was a snag on the line and he got caught. Roy flailed about in the air for several minutes, but no one could reach him to help. Authorities say he died of a heart attack.

“He was desperately trying to move forward. He was trying to scream out some instruction. But no one could follow what he was saying. After struggling for 30 minutes he became still,” said Balai Sutradhar, a photographer covering the event.

Tragically, Roy allegedly told his wife that the stunt would be his last, as she was greatly concerned for his safety. Officials say there were no emergency caregivers on the scene, and that Roy was in the air for over 45 minutes before he was taken to the hospital.

Image: Balai Sutradhar