Google Adds Authorship To Google+ Sign-In, Launches Google+ Embedded Posts

Google made a couple of noteworthy Google+ announcements today with Google+ Sign-In integration with Authorship and embedded posts. Now when you use Google+ Sign-in to log in to a blog, your work will...
Google Adds Authorship To Google+ Sign-In, Launches Google+ Embedded Posts
Written by Chris Crum

Google made a couple of noteworthy Google+ announcements today with Google+ Sign-In integration with Authorship and embedded posts.

Now when you use Google+ Sign-in to log in to a blog, your work will automatically be connected with your profile, the way content you’ve marked up is.

“So if you sign in to WordPress.com with Google, for instance, the articles you publish will now be associated with your Google+ profile automatically,” says Google+ Director of Product Management, Seth Sternberg. “With this association in place, we can look for ways to surface your info when it’s most relevant. For example, today users may see your name, picture and/or a link to your Google+ profile when your content appears in Search, News and other Google products.”

The feature is being piloted immediately with WordPress and Typepad, but Google is also working with other sites like About.com, WikiHow and Examiner. It will then expand the pilot to more sites and apps.

Twitter has had embedded posts for quite some time, and Facebook has had them since last month (at least for everyone). It was only a matter of time before Google+ followed suit. Frankly, it’s a little surprising it didn’t have it from the beginning, considering the feature has long been a staple of Google’s YouTube, and Google+ has always catered to a more Twitter-like public sharing environment (as opposed to a more private Facebook-like environment), even with its Circles privacy options.

Embedded Posts

“With embedded posts, site owners can now add your public Google+ posts to their web pages — as a primary source, for example, or to highlight your point of view,” Google says. “Text, photo and media posts are all supported, and the embeds are fully interactive, so visitors can +1, comment and follow you inline.”

It only works with public posts. You’ll find the embed option in the drop-down menu for the post.

Image: Google

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