That’s right, the gorgeous Molly Sims has decided to change things up a little bit and see red. The once blonde model decided to change her locks up during these cold, winter months.

“They say spring is a time for change, a time for a fresh start and to try something new,” she said.

“Well, this year I definitely took that and ran with it,” Sims said on her blog.

She also took to Twitter, sharing her excitement about the color change.

Do Reds have more fun? I'm finding out #nexxus http://t.co/rTuTcFZ39Z

— Molly Sims (@MollyBSims) February 19, 2014

Sims showed off her no hair, debuting it at the Sports Illustrated 50th Anniversary Party in New York City on Feb. 18.

The 40-year-old achieved the sexy new look from the help of Nexxus Color Assure.

“I’ve always wanted to dye my hair red, but I was nervous that it was going to fade too quickly. Don’t get me wrong, changing your hair color is fun but the upkeep can be time consuming and super expensive!” she wrote.

Using the new Nexxus line, celeb color guro Aura Friedman of Sally Hershberger Downtown in New York City gave the former swimsuit model her fabulous color.

Photo: Long time blonde @Mollybsims goes ginger @nexxushair #colorassure #paintedbyme #colorbyaura… http://t.co/UNGda1Xsfa

— aura (@auracolorist) February 19, 2014

Sims’ said she wanted to go for a shade similar to that of American Hustle star Amy Adams’ stunning red locks.

What do you think of her new ‘do? Do you prefer the knockout ex-Sports Illustrated model as a blonde or are we liking the ginger transformation?

Image Via Instagram