Google launched a new site called Google Analytics Demos & Tools for developers. As you might have guessed, it includes tools and demos.

It includes a full-featured Enhanced Ecommerce demo with code samples for Analytics and Tag Manager, as well as a new Account Explorer tool aimed at helping developers quickly find the IDs they need for various 3rd party integrations.

It also includes examples of “easy-to-build” custom dashboards and the Query Explorer tool.

“The site aims to make experienced developers more productive (we use it internally all the time) and to show new users what’s possible and inspire them to leverage the platform to improve their business through advanced measurement and analysis,” says programs engineer Philip Walton.

“Google Analytics Demos & Tools not only shows off Google Analytics technologies, it also uses them under the hood,” he says. “All pages that require authorization use the Embed API to log users in, and usage statistics, including outbound link clicks, authorization status, client-side exceptions, and numerous other user interaction events are measured using analytics.js.”

The whole site is open source and is on Github.

Image via Google