Not that it will come as much of a surprise, but Apple announced that it had a record-breaking holiday season for its App Store.
According to the company, in the two weeks ending January 3, customers spent over $1.1 billion on apps and in-app purchases. January 1 was the biggest day in App Store history. People spent over $144 million that day.
“The App Store had a holiday season for the record books. We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We’re grateful to all the developers who have created the most innovative and exciting apps in the world for our customers. We can’t wait for what’s to come in 2016.”
In the announcement, the company also said it has now paid developers nearly $40 billion since 2008, adding that it continues to drive “incredible” job growth. Over a third of that money was paid in just the last year.
“Largely as a result of the App Store’s success, Apple is now responsible for creating and supporting 1.9 million jobs in the U.S. alone,” Apple said. “Nearly three-quarters of those jobs — over 1.4 million — are attributable to the community of app creators, software engineers and entrepreneurs building apps for iOS, as well as non-IT jobs supported directly and indirectly through the app economy. Apple has previously reported that the iOS app economy has created 1.2 million jobs in Europe and 1.4 million jobs in China.”
Gaming, Social Networking, and Entertainment were the most popular App Store categories in 2015.
Image via Wikimedia Commons