In the bustling world of artistry, where creativity meets technology, few voices resonate as loudly as Karla Ortiz’s. Known for her captivating sketches and paintings, Ortiz has become a renowned artist and a passionate advocate for the protection of artists’ rights in an era dominated by generative AI. In a recent interview with NBC News, Ortiz shared her insights on artists’ challenges and the innovative solutions being developed to safeguard their work.

Triumphs and tribulations have marked Ortiz’s journey as an artist. “Sketches and paintings every day—that’s my full-time job,” Ortiz remarks, highlighting the dedication required to pursue her craft relentlessly. Yet, amidst her artistic pursuits, Ortiz has found herself embroiled in a battle against AI-generated content that threatens to undermine the integrity of her work.

As part of a class-action lawsuit alleging copyright infringement by various generative AI companies, Ortiz has emerged as a leading voice in the fight for artists’ rights. “A lot of it is the entirety of my work,” Ortiz laments, emphasizing the widespread impact of AI replication on artists’ livelihoods. “Almost every artist I know work is done without consent, credit, compensation, or anything,” she adds, underscoring the urgency of addressing this pervasive issue.

In response to these challenges, Ortiz and her fellow artists turn to innovative technologies to protect their creations. One such tool is Nightshade, developed by a team of scholars at the University of Chicago. Nightshade seeks to disrupt AI models by introducing imperceptible alterations to images, rendering them unrecognizable to AI systems while still discernible to the human eye.

Ortiz explains the rationale behind Nightshade: “It’s saying, ‘Hey, if you take this without my consent, there might be consequences to that.'” By poisoning AI models with subtle noise, artists like Ortiz hope to compel AI companies to acknowledge and respect their rights, ultimately fostering a more equitable relationship between creators and generative AI technology.

Despite the uphill battle against AI copyright infringement, Ortiz remains hopeful about the future of artistic expression in the digital age. “They need to take a more human creative context and encourage them to do that,” she asserts, advocating for AI companies to prioritize ethical practices and fair compensation for artists.

In the ongoing debate over AI’s impact on the arts, Karla Ortiz stands as a beacon of resilience and advocacy. She champions artists’ rights to control their own narrative. As technology continues to evolve, Ortiz’s unwavering commitment to artistic integrity serves as a reminder that, in the face of innovation, the human spirit of creativity will always prevail.