You know those new personalized search feature Google launched last week that everybody’s talking about? It looks like there may be another advantage to using Google+ for search. Apparently Google is showing content quicker in the personalized results than it is for non-logged in users.

Paul Allen (the unofficial Google+ stat-keeper), of FamilyLink fame, said in a Google+ update:

It took less than a minute for my latest post to Google+ to show up in logged-in, personalized search results for Google+ users.

And it took just 20 minutes for that Google+ post to be visible to non-logged in users via the main Google search results. I double checked this by using Chrome to do an incognito search.

He shared the following screen captures:

Vic Gundtora, Google’s Senior Vice President, Engineering shared Allen’s post, appearing to lend some increased validity to the findings.