AdvertisingDay

What if Bing Became the Free Speech Search Engine?
Bing has a real opportunity to gain market share on Google for the first time in years. Half the country believes that...
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Ford Proves the Power of All-Electric F-150 Truck By Pulling Train!
Ford Motor Company released a video of its F-150 All-Electric Truck prototype to allay any fears from truck owners that the electric version would be the w...
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McDonald’s Is Seriously Looking At Offering Vegan Burgers Worldwide
“We've got a vegan burger going in Germany at the moment on a promotional basis,” says McDonald's CEO Steve Easterbrook. “When you look at the whole meat s...
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The Power is Going From Companies To Consumers, Says Drift CEO
“The most important thing for us and the reason we exist is that all the power is going to all of us, the buyers and consumers,” says Drift CEO David Cance...
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Hulu May Implement New Binge Watching Ad Format
Peter Naylor, SVP Advertising Sales at Hulu, says...
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Hulu Private Marketplace Gives Programmatic Advertisers Choice and Control
“The invite-only auction, which is I would say our new shiny toy that’s getting wrapped in the PMP, provides us the opportunity for a variable floor price,...
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Cross-Media Campaign Execution is a Pain Point for Media Companies
“The biggest pain point for media companies today with regards to cross-media campaigns is the execution,” says Susie Hedrick who is SVP of North America S...
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Domino’s AI-Powered ‘Piedentifier’ Stars in New Ad Campaign
Domino’s software engineers and digital ad team have created a unique AI-powered ‘Piedentifier’ to launch it’s Super Bowl week marketing blitz. Domino’s is...
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New Funding Round Values Reddit at an Astounding $3 Billion
Reddit announced a new $300 funding round valuing the company at an astounding $3 billion. The val...
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AT&T CEO Defends 5G Evolution Marketing Following Sprint Lawsuit
AT&T CEO Randall Stephenson defended AT&T’s aggressive...
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AT&T CEO Expects Significant Growth in SVoD as DIRECTV Declines
AT&T CEO Randall Stephenson says that he expects to see significant growth in their SVoD business as their D...
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Kevin David Reveals His Proven Method for Making Money With Facebook Ads
One of the keys to making money with Facebook ads is to create and test 100 Facebook ad sets per...
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Top Email Design Trends of 2019
In this age of shiny web applications and mobile computing, emails have sustained their supremacy over all the other channels. It is the communication tool...
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OpenX Moves to Google Cloud to Leverage 5G Innovations
The advent of 5G is a big reason OpenX has decid...
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Facebook Tests Search Ads for Businesses in North America
Facebook will once again try to channel some of Google's search success with its new and improved Search Ad feature. However, the ads will only be seen by users in North America....
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