For some time now, social media has been a popular way for marketers and brands to get more exposure and grow their customer base. Among the many so...
Foursquare CEO Jeff Glueck said in an interview that "Facebook and Google are not your friends, they're unreliable partners and are after domination...
No one understands startups and how to make them grow at lightning speed better than Reid Hoffman. The businessman was an executive at PayPal when i...
AT&T launched a new advertising company called Xandr last week led by CEO Brian Lesser. “Xandr is a name that draws inspiration from AT&T’s rich history, including its foun...
Twitter ad chief Matt Derella is at Advertising Week in New York City spreading the message that Twitter video advertising is the best platform to reach valuable audiences when the...
A visitor that arrives at your product description page is only a few clicks away from making a purchase. But whether they leave your site or buy yo...
The Salesforce AppExchange is where companies can find third-party applications that run on and integrate with the Salesforce platform. David Schmaier, CEO and Founder of Vlocity,...
Digital marketing is changing and adidas is working to make it integral in connecting with their customers and to really change their lives in a positive way. Joseph Godsey, Head o...
Mastercard and Microsoft recently announced their latest collaboration—the Mastercard Track. The program is described as a distinct trade platform t...
"Amazon" and "ads" are two words that are not usually associated with each other. However, that will soon change as Amazon appears set to become the...
Pinterest recently announced that it will be giving third-party influencers access to its API. The move gives brands, influencers, and marketers a c...