BrandBuildingPro

Is TikTok Replacing Google?
Digital marketing entrepreneur Eric Siu, asks an interesting...
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Walmart is the Roman Empire of Retail
Walmart is the Roman Empire of retail, says Burt Flickinger, Managing Director of SRG. Walmart...
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How the Metaverse Will Affect Brand Loyalty
It's hard to predict the future. When science-fiction writers have tried to imagine what life will be like 50 or 100 years from now, they've come up with s...
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Microsoft Advertising Can Now Import Facebook Ads
Microsoft has announced its Advertising platform can now import Facebook Ads. Many companies live or die by their online advertising. Especiall...
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How Brands are Adapting to Appeal to Gen Z
While Millennials currently hold the most purchasing power, this dynamic will change by 2031 when Generation Z becomes the age group with the most income.&...
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How To Get PR For Your Tech Startup
PR is the most cost-effective strategy for an early-stage tech startup. Press placements have...
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Salesforce Focused On ‘Driving Success From Anywhere’
On the heels of a "phenomenal quarter," Salesforce is doubling down on...
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4 Ways to Fuel Your Content Creation Process
Writer’s block is no joke. Even the best content managers and editors can come up dry after a while. Add in the pressure of client demands and the ever-ch...
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Epic Receives $2 Billion to Invest in Metaverse Development
Epic has received $2 billion from Sony and KIRKBI to help it invest in metaverse development, a major focus of game studios....
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BMW CEO Not a Fan of EV-Only Strategies
Automakers may be racing to transition to electric vehicles (EVs), but BMW CEO Oliver Zipse isn't a fan of that approach....
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The Business of Energy Drinks
Energy drinks and pre-workout drinks are often used by athletes before a big game or before they start a heavy workout. The ingredients that are found in t...
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Marketing: the Fledgling Artists’ Secret Weapon
If you ask anybody in Hollywood, in the music industry, in the publishing world or in any economically-viable, artist-led business, what is needed to make...
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Amazon SEO is Now More Important than Google SEO for Brands
Amazon has dethroned Google in product searches with over 54 percent of all product searches now happening on Amazon instead of Google. What this means is that brands must make Ama...
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How Do You Measure the Success of a Content-Driven Marketing Strategy?
Content marketing is reshaping ecommerce for companies large and small. That's because marketing is about trust first and foremost and marketers are realizing that quality content...
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Amazon Pushes Its Own Brands at the Expense of Others
Amazon is being accused of pushing its own products at the expense of more popular, better reviewed products from other companies. Amazon is th...
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