CMOTrends

Salesforce Announces Einstein GPT, a ChatGPT-Powered Einstein AI
Salesforce has announced Einstein GPT a major upgrade to its Einstein AI that uses OpenAI's ChatGPT to improve its abilities....
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Google Brings ‘Retail Search’ to Cloud Customers
Google is expanding its cloud services, bringing Retail Search to its clients in an effort to help them provide the best experience to their own customers....
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How To Increase Sales and Traffic With eCommerce Mobile App Development
There is no doubt that the popularity of online shopping keeps increasing year by year. Customers prefer to use their PCs or smartphones for making purchas...
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Conversational Marketing Closes the Gap Between B2C and B2B, Says Drift Marketing VP
Conversational marketing is a whole new way of thinking about marketing and sales, says Dave Gerhardt, VP of Marketing at Drift. “We go to our jobs in B2B...
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Ecommerce, Search, Social… and Conversational Space?
"When I look at the conversational space I think it's going to have as much impact as ecommerce or search or social," says LivePerson CEO Rob Locascio. "Th...
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Retailers Should Focus On The Last Mile, Says Justuno CEO
"Conversion optimization is the same as it's been for a while," says Justuno CEO Erik Christiansen. "People still don't want to focus on the last mile. We'...
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Microsoft Advertising Adds Target Impression Share Automated Bids
Microsoft has released its August product updates, including Target Impression Share automated bidding. Manually managing a search campaign can...
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YouTube and TikTok Are Blowing Facebook Away in Teen Usage
Facebook has a major problem in its attempts to appeal to teens, with the platform being blown away by both YouTube and TikTok....
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How to Increase Sales in Online Marketplaces
If you’re not selling online, are you really selling? This is a question you likely asked yourself in the beginning stages of building your business. And i...
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Get Ready for More Ads on Your iPhone and Mac
In a move that is sure to upset users, Apple may be preparing to bring far more ads to its iPhone and Mac platforms....
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Netflix’s Ad-Supported Plan Will Have a Major Limitation
Netflix is working to roll out an ad-supported pl...
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Is TikTok Replacing Google?
Digital marketing entrepreneur Eric Siu, asks an interesting...
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How to Find a Perfect Audience
Focusing on your target market when trying to build your online presence can save you from wasting lots of time and money. With over 250 million Americans...
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How To Make The Instagram Algorithm Work For You
The Instagram Algorithm is a mysterious and complex concept for many business leaders. It’s something companies know they need to master to thrive online,...
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