ContentMarketingNews

Here’s How LinkedIn Is Getting Better For B2B Sales And Marketing
LinkedIn is the best social media platform for engaging with B2B customers both before and after making a sale, according to new research. As studies have shown, the professional n...
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Here’s How To Make Your Instagram Marketing As ‘Perfect’ As Possible
Instagram has already become a great addition to the digital marketing arsenal for a lot of businesses, but it's about to become a much better one for a lot more businesses thanks...
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Doing This Will Make Your Facebook Marketing More Cost Effective
When you promote a Facebook post, do you do so to people who have already liked your Page or to people who have yet to do so? Some mix of the two? You might be interested to know t...
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Infographic Looks At The State Of B2B Product Marketing in 2015
Kapost, the company behind the marketing content engine of the same name, recently released an ebook called...
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Facebook Points To Neuromarketing Research To Illustrate That Mobile Is More Effective Than TV For Ads
Facebook recently released a study it commissioned from neuromarketing agency...
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Google Analytics Remarketing Lists Extended To Search Ads
Google said on Thursday that it will now let advertisers use audiences (formerly known as remarketing lists) created in Google Analytics to reach people on Google Search without an...
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Here’s Why It’s Getting Harder To Ignore Instagram For Marketing
Instagram unveiled some improvements to its mobile apps this week, which could help marketers increase their visibility on the popular social network, which is increasingly becomin...
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Instagram Just Made Some Big Content Discovery Improvements
Instagram just announced two major improvements in an area where it's been severely lacking for its entire existence - discovery. There's a new Explore page with trending tags and...
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These Marketing Tools Are Tapping Into The New Pinterest Ads API
In April, Pinterest announced its Marketing Developer Partners (MDP) program with...
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Include These Types Of Content In Your Business App To Get More Sales
People are spending more and more time with mobile apps, and that includes those that let them buy things. The problem for businesses hoping to break into that increasing app usage...
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New Google Feature Means Businesses Need Apps For Search Marketing
The world of search engine marketing is ever-changing, and it's no secret that mobile continues to take over the desktop. Google has a new feature, even beyond a related ranking si...
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Infographic Takes A Crack At The ‘Science’ Of Instagram Marketing
While the brands that are using Instagram as part of their marketing strategies are seeing a great deal of benefit from doing so, a...
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Here’s What The Netflix Original Content Schedule Looks Like Right Now
Netflix just released its Q1 earnings, and announced that it has achieved some new milestones. For one, it surpassed 40 million members in the U.S., as well as 20 million internati...
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Significant Marketing Efforts Still Needed For gTLDs
It appears that the both the domain name industry and businesses opting to use new generic top-level domains (gTLDs) may have a great deal of marketing to do to spread awareness ab...
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Adobe Aims To Improve ‘Internet of Things’ Marketing
Adobe held its digital marketing conference Adobe Summit, and made a slew of marketing-related announcements "The product and partner announcements cover where marketing is goin...
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