For better or worse, mobile is increasingly the way people are accessing their inboxes and receiving (or deleting) emails. This presents both opportunities and challenges for marke...
Google has a new iPhone app called Primer aimed at "knocking some sense into marketing," or in other words, getting marketers to use more Google services. As the site explains:...
The latest feature added to Twitter's Vine service should give marketers a new opportunity to repurpose existing video content in a fresh way.
Before, Vine just let you record...
Since the dawn of marketing, all businesses have been trying to do the same thing, get a potential customer's eyes on their brand, and keep their brand in front of them. Modern mar...
A group of companies is seeking to change the face of content creation and alter how brands are able to connect with target audiences online. They’re attempting to make an impact o...
LinkedIn has launched a new analytics tool designed to help users gain insight into the impact of their paid and organic content on the social network. It generates a score, which...
Federated Media announced that it has sold its brand and content marketing business to LIN Digital Media. Federated's programmatic media and publisher platform business, which was...
Google has been warning webmasters about guest blogging abuse for years now. This week, head of webspam Matt Cutts basically declared guest blogging dead.
"Stick a fork in it:...
Well, you if you weren't already planning on attending Content Marketing World this year, you have a big reason to do so now. It was announced on Friday that Kevin Spacey will be h...
Marketers and business owners continue to spend a lot of money driving traffic to their websites and yet many struggle with lead generation and optimizing the traffic and conversio...
Businesses have had the idea that "content is king" pounded into their brains for years. If you want to thrive online, you have to have compelling content that people want to read....
This week, StumbleUpon launched a new iOS app with some big changes to the homepage and how users stumble through content, among other things (see our full review and interview wit...
Some things don't change. StumbleUpon, after all these years, can still be a great driver of traffic to your website, despite how little it has changed in comparison to other socia...
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