DigitalMarketingNews

Pinterest’s Latest ‘Product Pin’ Feature Gives Sellers 40% More Clicks
Pinterest is doing everything it can to make shopping even better for its users. The visual sharing platform recently introduced Product Pins, Shopp...
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Analyst Says that Google Already Dominates the Media Business
When does Google dominate the media business? "They already do," says Brian Wieser, senior research analyst a...
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5 Ways Smart Marketers Repurpose Their Content
Coming up with new, high-quality content on a regular basis can be a struggle for marketers. And with billions of blog posts and other content being...
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Adobe CEO: “Adobe Has Really Been on a Tear”
Digital marketing pioneer Adobe has really been on a tear says Adobe President and CEO, Shantanu Narayen. In...
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Facebook Group Vs. Facebook Page: Which is Better for Marketing Your Brand?
For some time now, social media has been a popular way for marketers and brands to get more exposure and grow their customer base. Among the many so...
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Search Marketers Should Reframe Around Precision Marketing
If you are just starting your career as a search marketer, Amanda Richman, CEO of Wavemaker which is the seco...
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Twitter Ad Chief: We’ve Never Been More Clear About What is Our Superpower
Twitter ad chief Matt Derella is at Advertising Week in New York City spreading the message that Twitter video advertising is the best platform to reach valuable audiences when the...
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Adobe Creating an Industry Around Digital Engagement and Customer Experience Management
Shantanu Narayen, Adobe CEO, recently discussed on CNBC about how Adobe is working to actually create...
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Successful CEOs Understand The Customer Journey
Ryan Deiss is the co-founder and CEO of DigitalMarketer,...
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Denny’s Says That Google Ads Are Bringing Customers to the Table
The Google Ads Team recently provided an interesting profile on how Denny's focused their marketing on digital in order to reach people as the...
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Experiential Advertising – Where Live Advertising is Exploding
Experiential advertising is the talk of the advertising industry because it combines search, social, and digital with the human senses of sight, hearing, smell, taste, and touch in...
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Here’s What You Need to Understand About Gen-Z’ers Before You Try to Sell Them Something
Every generation is grouped according to the time its members were born, but for years now, there's been an ongoing debate about the specific cutoff...
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The Rise of the Connected Marketer
Recently, at the IAB Digital Summit 2018 in Johannesburg, South Africa,...
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Have You Tried ‘Doctor Fork’ Pizza Yet? Google Pushes Fake Food Ads in Marketing Experiment
Google and Unskippable Labs cooked up a new project that has marketers salivating with new ideas. The comp...
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The Challenges of Brand Search and PPC
Controlling the search position of your brand is very important to your business. However, this has become increasingly difficult due to changes in Google brand policies that have...
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