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iPager: Google’s Latest Poke At Apple’s Use of SMS
Google continues to make fun of Apple's use of SMS...
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Create a Marketing Strategy That’s Not Annoying, Says Bombora VP
“It’s really about customer experience,” says Nirosha Methananda, V...
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Conversational Marketing Closes the Gap Between B2C and B2B, Says Drift Marketing VP
Conversational marketing is a whole new way of thinking about marketing and sales, says Dave Gerhardt, VP of Marketing at Drift. “We go to our jobs in B2B...
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Adobe CEO: Pandemic Was Inflection Point For Everything Being Digital
"What the pandemic and the current health situation has done is that it has created yet another inflection point for everything being digital," says Adobe...
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Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel
If you avoid these seven online marketing mistakes and you follow these tips you...
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Reddit 1-800 Flowers Ad Goes Viral
"Our ads on Reddit have gotten a lot of traction and puts a big smile on people's faces," says 1-800 Flowers CEO...
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Ecommerce Nearing $1 Trillion
"We're forecasting that ecommerce spending this year will be somewhere between $850 billion and $930 billion," says John Copeland, Vice President of Marke...
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App Annie Pays $10 Million to Settle SEC Securities Fraud Charge
App Annie, the mobile app data firm, has agreed to pay $10 million to settle SEC charges of securities fraud....
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Target CEO Says Digital Performance Up 50%
"Our digital performance was up...
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Shopify: We Are Arming The Rebels
"We are arming the rebels... the entrepreneurs, the small business owners, the independent brands, and the rebels are winning," says...
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T-Mobile CEO: Our Competitors Spent $80 Billion To Catch Up and They Fell Short
"Our competitors just spent a combined $80 billion trying to catch up and match us and they fell short," says T-Mobile CEO Mike Sievert. "We didn't just le...
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Video Gaming Increasing Across All Age Groups
In further evidence of the impact the pandemic is having on everyday life, video gaming has seen a significant uptick across allage group...
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Digital, Drive-Through, Delivery Powering McDonald’s
"I know everyone wants to focus on the Travis Scott Meal and Spicy Chicken McNuggets which definitely contributed to the fantastic September that we had,"...
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You Can’t Find A 24-Year-Old On Facebook Today
"You‌ ‌can't‌ ‌find‌ ‌a‌ ‌24-year-old‌ ‌on‌ ‌Facebook‌ ‌today," says social media marketing expert Gary Vaynerchuk. ‌"Every‌ ‌one‌ ‌of‌ ‌them‌ ‌was‌ ‌on‌ ‌...
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COVID-19 Continues to Reshape Advertising
The Interactive Advertising Bureau (IAB) has released a report demonstrating how much COVID-19 has impacted advertising....
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