As a nonprofit grows and gains new members, volunteers, and donors, you’ll start to recognize core differences in how different groups of people act and re...
“I have the opportunity to serve as Chief Marketing Officer, but 85,000 people are all brand ambassadors,” says Delta CMO Tim Mapes. “All 85,000 mem...
Google is expanding its cloud services, bringing Retail Search to its clients in an effort to help them provide the best experience to their own customers....
Conversational marketing is a whole new way of thinking about marketing and sales, says Dave Gerhardt, VP of Marketing at Drift. “We go to our jobs in B2B...
"When I look at the conversational space I think it's going to have as much impact as ecommerce or search or social," says LivePerson CEO Rob Locascio. "Th...
"What the pandemic and the current health situation has done is that it has created yet another inflection point for everything being digital," says Adobe...
WebProNews is an iEntry Publication
