Spotify has become to the go-to source of music entertainment for many people on the Internet, and soon, users may also be watching shows with the service.

Business Insider cites “two sources briefed on the company’s plans” as saying the company is planning on investing in original video content that would compete with providers like Netflix and HBO.

From the sound of it, we’re not looking at movie and television show availability in a format like we’re used to for music from Spotify, but rather video content produced specifically for Spotify users. Perhaps this will be something of a water testing into video for the company, and if successful, we’ll see it grow to compete more directly with the Netflixes of the world. But that’s a big if, and certainly a lot to ask of a service that we don’t even know for sure is going to exist.

Nicholas Carlson reports:

Our sources said that Spotify is looking for partners that can help it fund and create exclusive content. It is unclear if these talks would lead to a new round of investment in Spotify itself.

Spotify, so far, has not commented on the rumor.

Earlier this month, Spotify announced that it has added a million paid subscriptions in three months.