At Google I/O, Google unveiled the Nexus Q, which it describes as “the first social streaming media player”. It looks like a ball, and lets you push content from your Android device to your TV. It’s unclear how this fits into the Google TV strategy, but Google now has another way to get into your living room, using Google Play.

“Anyone in the room can use their Android phone or tablet to control what’s playing and add their own entertainment to the mix,” Google says.

Here’s the promo video:

Here are some shots they showed during the keynote:

Here’s a quick look at the specs:

The Nexus Q will run you about $300. It will ship “soon,” according to the Google Play store.

Google is actually selling accessories for it: Triad bookshelf speakers for about $400 and speaker cables for $49.