Every year people flock to Austin to attend the South by Southwest Music Conference and Festival (SXSW) to become informed about a range of music genres and topics. This year Nas will be one of the high profile speakers at the SXSW festival.

The festival has been around since 1987 and afforded the somewhat geographically isolated metropolitan city of Austin the opportunity to rise as a seasonal empire in the music industry. Many corporate executives, actors, musicians, and agents from around the world come to gain visibility and do business.

Nas, a well established rapper from Queens, will be interviewed by his former manager Steve Stoute at the Austin Convention Center at 3:30 pm on Friday, March 16th. His first album debuted in 1994 and he is now adored by millions of fans for his memorable lyrics and stories. This platinum earning artist has triumphed over several controversies and is considered by Music News to be on of the greatest rappers to ever live.

His new album is under is under construction and will be a collaborative project with Bob Marley’s youngest son, Damian Marley.