Tag: Advertising

Bing Tells You How Not To Get Kicked Out of Bing Ads
Microsoft took the time this week to highlight some things that will get Bing Ads advertisers in trouble. Most of this is common sense stuff, but it's worth looking at, especially...
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AdWords Campaign Drafts, Experiments Available For Testing
Google announced in a Google+ post the other day that campaign drafts and experiments are now available for e...
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Google Display Network Gets Viewability Boost
Google announced on Tuesday that it has completed the upgrading of all CPM campaigns on the Google Display Network to viewable CPM (vCPM) campaigns making the GDN one platform wher...
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YouTube Shopping Ads Come To AdWords
Google announced that TrueView for Shopping and Shopping ads on YouTube are now available in AdWords. The former was announced in May to let businesses run product ads with rel...
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Microsoft’s Bing Ads Get New Image Extensions
Microsoft announced on Monday that Bing Ads now offers Image Extensions that can help advertisers capture user attention and increase clicks. Advertisers can upload up to six i...
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Bing Ads Editor for Mac Coming In The Summer
Microsoft announced that it's working on a Bing Ads Editor for Mac, which will be coming early next summer. "Bing Ads Editor for Mac will make it easy for Mac users to use Bing...
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DoubleClick Ad Exchange Gets Native Ads, Mobile Video Interstitials
Google announced that it is bringing programmatic support native ads and mobile video interstitials to the DoubleClick Ad Exchange. The company announced native formats in Doub...
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Facebook: Audience Network Apps Account for 6% of All Mobile App Time Spent
Facebook is sharing some new stats and success stories from the Facebook Audience Network, which it says has grown into one of the largest ad networks in the world. Facebook fi...
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Google AdWords Manager Accounts Get New Features
Google announced some new features for AdWords Manager Accounts (MCC) including Google Analytics account linking and remarketing tag and list sharing. Advertisers can now link...
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Yahoo Product Ads Launch For Holiday Shopping Season
Yahoo just announced new Product Ads, which it describes as " new, comprehensive product offering that allows retailers to reach consumers with high performance search and display...
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Instagram Partner Program Opens To Help Businesses
Instagram just announced the launch of the the Instagram Partner Program geared at highlighting partners to help businesses grow on Instagram and make it easier for advertisers to...
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Google Shopping Campaigns Get New Features
Google announced the launch of some new features for advertisers using Shopping Campaigns. First, there's a new product groups tab view at the campaign and account levels in Ad...
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DoubleClick Adds Payment IDs to Ad Exchange For All Buyers
Google's DoubleClick announced that it is currently in the process of applying for TAG Registration and that its version of Payment IDs is available in the DoubleClick Ad Exchange...
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Facebook And Instagram Stats To Consider This Holiday Season
Facebook is sharing some new research from FBIQ about how people are shopping online for the holidays these days. Naturally, they're also reminding businesses that they have variou...
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Facebook Improves Its Local Ad Targeting
A little over a year ago, Facebook launched its Local Awareness Ads, a hyp...
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