Google announced the launch of bulk IDFA/advertising ID upload for app marketers across Android and iOS. According to the company, this will help advertisers increase customer acti...
Facebook announced some updates to its Atlas platform including video ad serving capabilities and new measurement tools, which the company says enable marketers to measure value bo...
Microsoft announced the release of Bing Ads Editor version 10.9.1, which includes support for Bing Native Ads, faster ad extension imports, and improved editorial messaging.
Ad...
Globally, Facebook now has 3 million businesses actively advertising. Over 70% of these are from outside the United States.
Does Facebook account for a significant port...
Google announced that AdWords Editor 11.3 is now available for all of its advertisers around the world.
New to the offering are bulk support for TrueView video campaigns, callo...
These days, if you're not marketing on Instagram, you're likely missing out, but at the same time, things aren't as rosy in that department as they once were. For those trying to g...
Instagram announced that it has over 200,000 advertisers with 75% of them outside of the U.S. The company says this includes businesses of all sizes in over 200 countries.
It's...
Facebook just announced the international release of Canvas, which it describes as a new full-screen, immersive mobile ad experience, which loads "nearly instantaneously" when some...
Foursquare announced a new product called Attribution Powered by Foursquare to measure the conversion of media spend into visits to brick and mortar locations. The tool is designed...
Going forward, Google will reportedly no longer show ads on the right side of its search results as it has done as long as AdWords has been a thing. Once a global roll-out is compl...
Microsoft announced some new features for its Bing Ads iOS and Android apps. These include a visualization for Share of Voice, a way to understand how competitive you are using Qua...
We're not even half way through February yet, and already it's been a major month for Instagram in terms of what businesses and marketers can get out of it. There have been four s...
Google announced that it has made some changes to the workflow in AdWords to make it easier to set up automated bidding. Specifically, they're adding the ability to create or add i...
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