Google just announced a new Shopping Campaigns upgrade tool for advertisers preparing to switch their campaign to the new format. Regular Product Listing Ads will be retired and re...
Google announced that it's adding product ratings to product listing ads (PLAs). Starting in the U.S., users will see star ratings and review counts on PLAs across Google.com and G...
Google is adding AdWords ads to search results that are listed within Google Maps. They recently added a list view for regular local search results, and are now complementing these...
Google announced a couple new tools to help advertisers scale their Google Shopping campaigns: bulk uploads and a new version of AdWords Editor.
With the former, advertisers ca...
Google announced the launch of upgraded location extensions, which it says is a better way to display your business location in all ads. They're linked to your Google My Business a...
Google announced the availability of AdWords Editor version 10.5, which lets you download product groups, upload and check changes, make bulk edits, and perform various tasks on Sh...
Google revealed a new look for call-to-action overlays on YouTube videos, which apply to both desktop and mobile devices. They're trading in two lines of text in favor of a single-...
Last fall, Google launched calls as conversions for AdWords in the US, UK, and Germany. They recently expanded this functionality to Spain and Australia. The company says it will e...
The Competition Commission of India has reportedly launched a new antitrust investigation into Google's business practices following a complaint that Google allegedly blocked a bus...
Google has released a new "guide to keywords" for AdWords advertisers. It includes best practices for keyword targeting in search campaigns.
"As people search for things on Goo...
Google has released a new "Ask AdWords" video discussing Webmaster Tools, "Site Not Working," remarketing and conversion tracking. A couple guys from Google's AdWords team respond...
Google held an AdWords announcement event today to reveal a number of new things for Google search ads, the Display Network, YouTube and AdMob.
Here's the full keynote:...
WebProNews is an iEntry Publication
