Google announced on Friday that it is integrating its Contextual Targeting Tool, Placement Tool and Google Ad Planner into the new Google Display Planner, its research and planning...
The "biggest-ever change to AdWords" (Google's words) officially began rolling out to all advertisers this week, though the process will be completed over the course of several wee...
Google announced a change on Friday to how Quality Score is reported in AdWords. The company says the change was made so that it more closely reflects factors that influence visibi...
Google announced today that it is adding bid adjustment reporting to Google Analytics to help advertisers optimize their enhanced campaigns. The feature will let you analyze perfor...
Google announced that it's rolling out a new AdWords integration infrastructure for advertisers in Google Analytics. The company says it's laying the foundation for adding new AdWo...
Adobe has released a new report analyzing Google's Enhanced Campaigns from about 100 major U.S. advertisers ($100+ million ad spend). It looks at data from the past three months, a...
Google announced the launch of a new Google+ Dashboard, which is designed to help businesses manage their presence across Google properties, including Google+, AdWords, Google Maps...
Google has added some new functionality to the Auction insights report in AdWords. Now, in addition to running the report for a single keyword, you can run it for groups of keyword...
Microsoft announced that it is making some changes to the way incremental bids work in BIng Ads. According to the company, the changes will give advertisers more options to control...
Google announced on Wednesday the addition of new image extensions for AdWords ads. These allow advertisers to make their ads more visual with pictures relevant to their offers, an...
Google announced bulk uploads for ads and ad groups in AdWords today.
"Imagine you download a report from the Ads tab and want to test different creatives in ad groups that are...
Google has combined the Keyword Tool and the Traffic Estimator into one tool called the Keyword Planner.
"Behind every successful AdWords campaign are well planned out keywords...
Google has released a couple of recent webinars regarding AdWords Enhanced Campaigns. As advertisers continue to adjust to the changes ahead of the complete transition, there is pl...
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