Google announced the launch of several new tools for DoubleClick Search Commerce Suite: Adaptive Shopping Campaigns, bid optimization for Shopping Campaigns, and Purchase detail re...
Google just introduced DoubleClick Planning, a new way for clients to plan and buy cross-channel advertising.
Features include two-way sync between planning and campaign execut...
Google announced Google Partner Select, a new premium programmatic marketplace to connect publishers "investing in top-quality video" with brands that want to buy against it.
T...
Google announced that Google Analytics Premium is now integrated with DoubleClick Campaign Manager and DoubleClick Bid Manager.
"Today's consumers move easily across many chann...
Google announced that it is now letting marketers conduct real-time bidding on the DoubleClick Ad Exchange right from Google Cloud Platform.
Ad Exchange users hosted on Google...
Google announced on Thursday that it has partnered with Boost Media to bring the latter's ad creative optimization solution to DoubleClick Search.
Google says the partnership w...
Yandex, Russia's leading search engine company, announced that it has struck an advertising partnership with Google, which will see Google's DoubleClick Bid Manger connect to Yande...
Google announced on Monday that DoubleClick Search will now integrate feed management and optimization capabilities from Channel Intelligence, with the first step coming in the for...
Google and The Local Media Consortium, which is made up of 800 newspapers and 200 local broadcast outlets from 41 member companies throughout the U.S., announced a strategic partne...
Google announced today that it has partnered with Facebook to add DoubleClick Bid Manager to Facebook's FBX real-time bidding exchange.
This comes a little over a year after FB...
Google's DoubleClick has announced the launch of a new tool, which it says will let you build rich media ads in minutes, and get them live in hours.
After testing the tool with...
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