Google announced that it is launching internal redirects to DoubleClick for Advertisers, custom creatives and mobile data transfer features to DoubleClick for Publishers.
Publi...
Google had added some new features to DoubleClick Search Performance Bidding Suite, including ROAS support, weighted conversion support for Target Spend, and a Primary Constraint c...
Google announced today that it has added the ability to apply labels to campaigns, ad groups and ads, in addition to keywords, in DoubleClick Search.
"You’re no longer restrict...
Google announced a new ad verification tool for agencies and marketers using DoubleClick, called DoubleClick Verification.
The tool includes site content monitoring to help hig...
Google announced the launch of the Audience Extension feature in DoubleClick for Publishers
"Audience extension enables you to reach your audience across other publishers, bund...
Google announced the launch of a new report in Doubleclick for Advertisers/Agencies. It's called Path To Conversion, and it's available to customers who are already getting the E2C...
API playgrounds are some of the most useful tools that a developer can have. The playground moniker may not resonate with everyone, but having the ability to mess around with code...
In April, Google announced that DoubleClick Search V3 would soon provide users with the ability to report on search queries. Today, Google announced that on May 31, the search quer...
It's been a week since a new API release, and I was just starting to get bored without having any new announcements. Google is the cure to my boredom with the release of...
Google posted what it considers to be best practices for managing mobile campaigns, and some specific instructions for using DoubleClick Search to do so,...