Tag: DoubleClick

Google Adds Enhanced Campaigns Support To DoubleClick Search
Last week, Google unveiled "Enhanced Campaigns" sending ripples of both worr...
Read More
Google Adds Features To DoubleClick For Publishers
Google announced that it is launching internal redirects to DoubleClick for Advertisers, custom creatives and mobile data transfer features to DoubleClick for Publishers. Publi...
Read More
DoubleClick Search Gets New Bid Optimization Features
Google had added some new features to DoubleClick Search Performance Bidding Suite, including ROAS support, weighted conversion support for Target Spend, and a Primary Constraint c...
Read More
Google Launches DoubleClick Bid Manager, Based On Invite Media
Google just announced the general availability of DoubleClick Bid Manager, which is based on Invite Media, which Google...
Read More
DoubleClick Search Gets Labeling For Campaigns, Ad Groups And Ads
Google announced today that it has added the ability to apply labels to campaigns, ad groups and ads, in addition to keywords, in DoubleClick Search. "You’re no longer restrict...
Read More
Google Launches DoubleClick Ad Verification Tool
Google announced a new ad verification tool for agencies and marketers using DoubleClick, called DoubleClick Verification. The tool includes site content monitoring to help hig...
Read More
Google Launches Audience Extension in Doubleclick For Publishers
Google announced the launch of the Audience Extension feature in DoubleClick for Publishers "Audience extension enables you to reach your audience across other publishers, bund...
Read More
Doubleclick For Advertisers/Agencies Gets A New “Path To Conversion” Report
Google announced the launch of a new report in Doubleclick for Advertisers/Agencies. It's called Path To Conversion, and it's available to customers who are already getting the E2C...
Read More
Doubleclick For Publishers API Gets New Playground
API playgrounds are some of the most useful tools that a developer can have. The playground moniker may not resonate with everyone, but having the ability to mess around with code...
Read More
Google’s DoubleClick Site Gets a Facelift
In an effort to keep up with the rapidly evolving digital advertising ecosystem, Goole has made some necessary refinements to their Dou...
Read More
Google Launches Search Query Reports To All DoubleClick Search Customers
In April, Google announced that DoubleClick Search V3 would soon provide users with the ability to report on search queries. Today, Google announced that on May 31, the search quer...
Read More
Google Updates Ads for Mobile
Google's Mobile Ads Blog just...
Read More
DoubleClick For Advertisers Gets An Updated API
Since the DoubleClick for Publishers API was recently updated last...
Read More
Google Releases New Version Of The Doubleclick For Publishers API
It's been a week since a new API release, and I was just starting to get bored without having any new announcements. Google is the cure to my boredom with the release of...
Read More
Google On Managing Mobile Search Campaigns
Google posted what it considers to be best practices for managing mobile campaigns, and some specific instructions for using DoubleClick Search to do so,...
Read More
Get the WebProNews newsletter delivered to your inbox

Get the free daily newsletter read by decision makers

Subscribe
Advertise with Us

Ready to get started?

Get our media kit

Advertise with Us