Google recently held a Google+ hangout discussing how to utilize ecommerce and goal tracking. it's actually the second part in a series of hangouts about Analytics, if you're selli...
Google has just extended an invitation to developers and marketers to take part in the beta for the Real Time Reporting API for Google Analytics.
Google first...
Google announced today that it is adding bid adjustment reporting to Google Analytics to help advertisers optimize their enhanced campaigns. The feature will let you analyze perfor...
Back in October, Google announced the launch of Tag Manager, a tool that lets you consolidsate the various tags you use for your site into one snippet of code and manage from one i...
Google announced that it's rolling out a new AdWords integration infrastructure for advertisers in Google Analytics. The company says it's laying the foundation for adding new AdWo...
Google announced today that it is launching a new streamlined user experience for Google Analytics admin settings. When you hit the Admin tab, there's a new landing page providing...
Google announced today that is launching a Content Experiments API for Google Analytics. This is a tool developers can use to test site content with programmatic optimization, and...
Google announced on Monday that Google Analytics users will soon be able to share and collaborate on dashboards.
"Dashboards give an overview on how your properties are perform...
Google announced some new features for Goals in Google Analytics, including a new set-up flow, new templates, and new verification capabilities.
For setting up Goals, you now f...
Google announced today, April 1, that it has added export support to Google Analytics for 3.5" floppy, CD-Rom, Papyrus and Sticky Note, as well as new send options: Carrier Pigeon,...
The real-time feature is probably the best thing Google has done for Google Analytics in a long time, at least for publishers like us. Now the feature is getting even better.
G...
Google announced today that it has redesigned Google Analytics social reports, adding two new ones for Data Hub Activity and Trackbacks. Activity in social reports comes from Googl...
Will Facebook's Graph Search become a major piece of successful online marketing strategies? It's still in its infancy, and does only a small fraction of what it promises to do at...
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