Google is inviting social networks and platforms to integrate their activity streams with Google Analytics. “These activity streams will be surfaced in a set of social reports that...
Today’s video round-up features a webinar about reaching your goals in Google Analytics, the top Internet memes, and a conversation between Eric Schmidt and Loic Le Meur (among...
Google announced the addition of non-interaction events to its set of event tracking metrics.
""But wait!' you ask, 'How can an event-which measures user interaction-be non-inte...
Google announced the launch of Flow Visualization in Google Analytics. This is described as a tool that lets you analyze site insights graphically, and instantly understand how vis...
Google announced that it is going to begin encrypting search queries with SSL (Secure Sockets Layer) as the default experience at Google.com when you search logged into your Google...
Google is letting Google Analytics users get Webmaster Tools data in their GA accounts, so they can surface Google search data in GA.
Several months ago, Google launched a pilo...
Google made a couple relatively quiet announcements this week that have pretty big ramifications for webmasters who want to get more traffic to their sites.
If you're a Webmast...
Google announced the launch of a new set of reports in Google Analytics today, which shows you what's happening with your site as it happens. Pretty cool.
It's called Google An...
Google is making it easier for site owners who use Google Custom Search to add Google Analytics Site Search tracking from their custom search engine.
"Google Analytics Site Sea...
While many webmasters and publishers use Google analytics without a second thought, smart publishers, marketers, and SEOs are left to speculate… Is Google using this data? What mig...
Google announced that you can now link multiple AdWords accounts to a single Google Analytics account. This functionality comes with a new "data sources" section in the account set...