Only 2.62% of recipients click links for "more information" in marketing emails; however, we will send a collective of 361 billion emails per day by 2024....
BuzzFeed has acquired HuffPost from Verizon, while striking a strategic partnership that will see Verizon become a minority stakeholder in BuzzFeed....
The four pillars of measuring marketing ROI are key to improving sales says Jonathan Rowe, Chief Marketing Officer at nCino. “It’s really understanding yo...
Do you really know who your customers are? You might believe your product is popular among millennials when in reality your main consumers are 50-ye...
One of the most powerful ways for a business to drive sales is via video reviews on YouTube. Earlier this year, Google made that even more effective by combining the power of video...
Consumer trends move at such a dizzying speeds that companies have to work double time just to keep up with the changes. It's understandable that company owners and marketers don't...
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