Bing is sharing some Mother's Day search insights to help advertisers better plan for the holiday, which will be here in just over three weeks, meaning shopping time is from now an...
Facebook announced some major changes in recent days that will greatly impact how people consume video and how businesses and marketers will use it to their advantage. Facebook vid...
The Interactive Advertising Bureau (IAB) announced the release of a new HTML5 ad validator from its tech lab. It calls this a "first-of-its-kind" online tool for quick and easy tes...
Facebook announced updates to its branded content policy that will enable verified Pages to share branded content on Facebook, potentially opening up the social network as a way fo...
Man vs Machine has always been a complicated argument. In every industry, machines have replaced jobs and turned them into automated functions, but there’s one thing technology wil...
Instagram announced an update to the overlays that appear on its ads. Rather than a generic "Go to Website" or "Go to App Store" message, it will provide the advertiser's Facebook...
Salesforce released its 2016 State of Marketing Report, finding that marketers are seeing increased ROI with email, mobile, and social media marketing. The report is based on a sur...
You're probably aware that Google recently stopped showing the normal text AdWords ads on the right-side of search results pages on the desktop, which brings the design more in lin...
Your about me page is, statistically speaking, one of your top 10 pages on your site. It's right up there with your home page, your most popular articles, and your "call to action"...
By now, many businesses have settled into something of a groove when it comes to their approach with social media, for better for for worse. Others are always looking for ways to i...
Microsoft announced some new tracking parameters for URLs in Bing Ads. There are three new tags - {Campaign}, {AdGroup} and {Network}. Advertisers can add these to their landing p...
Facebook announced some updates to its Atlas platform including video ad serving capabilities and new measurement tools, which the company says enable marketers to measure value bo...
Globally, Facebook now has 3 million businesses actively advertising. Over 70% of these are from outside the United States.
Does Facebook account for a significant port...