eBay has introduced its “Love to Give” holiday shopping campaign which focuses on what the company describes as “unwrap attacks,” emotional moments that...
Are check-in apps just a fad or are they the future of local business marketing? It may still be too early to tell, but I'm starting to lean toward the latter, because this spac...
Target has introduced new online daily deals for the holiday shopping season.
Target.com's Daily Deals will offer one-day sales of up to 50 percent off regular pr...
Marketing is about achieving goals, and that goes for social media marketing as well. In fact, you might say it's about "micro goals". At least that's what Jennifer Ev...
It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched s...
It's easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone's also watched sites like Friends...
How does a business owner know what online marketing strategies to choose from? There are seemingly new tactics, new ideas, and new tools coming out every day, and most companies s...
Did you know that heart disease is the leading cause of death for American women? To be honest, I didn’t know that either, until we started working on a collaboration betw...
Facebook is far past the point where it's an "ooh, look at that" moment every time an important person joins the site. Another celebrity here or there hardly mat...
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