Tag: Social Media

Popular Social Media Sites Lean On Email For User Engagement
Remember the days when it wasn't uncommon to read an article speculating about whether or not social media would kill email? In fact, if you count the increasingly popular business...
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Imgur Starts Testing Promoted Posts With Select Businesses
Imgur is the latest social media service to add promoted posts to its platform, giving advertisers a chance to reach a huge, untapped audience. The company says this is an effort t...
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Instagram To Improve Ads, Open Them Up To Businesses Of All Sizes
Instagram made a big advertising announcement on Tuesday as it prepares to add new formats and targeting options, and perhaps most significantly start letting businesses of all siz...
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How To Use Twitter’s New Partner Marketplace To Find Help For Your Business
Twitter announced the launch of its new Official Partner Program, which it says will help businesses achieve better results "on Twitter and beyond". What products do yo...
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Infographic Takes A Crack At The ‘Science’ Of Instagram Marketing
While the brands that are using Instagram as part of their marketing strategies are seeing a great deal of benefit from doing so, a...
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Facebook Users Celebrate Animated GIF Support
In case you haven't heard, Facebook is at long last supporting animated gifs, at least partially. Users can post them, but the feature is still not supported by Pages for some reas...
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Pinterest Experiments With Real-Time Related Pin Recommendations, Object Recognition
Pinterest is experimenting with new visual search technology. The company asks us to imagine discovering new products and ideas on Pinterest based on visually similar objects, as P...
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Google Unveils Its New Photos App At Google I/O
At Google I/O on Thursday, Google unveiled its new Google Photos app, which removes what little friction its old one may have had (by untying it from Google+) and giving users unli...
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Does Instagram Have Any Value To B2B Marketers?
Instagram has obviously become a major channel of focus for some marketers, but it would seem that only B2C marketers place much significance on it. Do you see Instagra...
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Pinterest Integration Just Got Easier For Squarespace Sites
Pinterest has teamed up with Squarespace to give websites using the latter some new tools to make it easier to integrate Pinterest. Those building sites with Squarespace will now m...
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Twitter Releases New Ads Globally
Last summer, Twitter unveiled its objective-based campaigns, reports...
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Trying to Get a Job? Clean Up Your Facebook Profile (But Don’t Delete It)
Sure, you may be qualified for that job you're trying to land, but something you said on Facebook might turn off potential employers. This...
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Twitter Shares Findings On Video Engagement
Twitter released some new findings about video usage on its network based on commissioned surveys across fourteen countries and speaking to over a thousand people specifically sele...
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Facebook Status Update Engagement Down 72%
Simply Measured has a new report out evaluating the performance of the Facebook efforts from the top brands. The findings may help businesses of all sizes plan their own strategies...
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Facebook Instant Articles And What They Mean For Referral Traffic
And so it begins. After months of rumor and a little bit of chatter from the company itself, Facebook finally announced Instant Articles...
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