Tag: Social Media

Improvements Facebook Has Made On Its Way To 2 Million Active Advertisers
Facebook announced that it has reached over two million active advertisers, up from 1.5 million about half a year ago and 1 million a year-and-a-half ago. "Roughly 35% of US sma...
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Will Promoted Tweet Syndication ‘Torpedo’ Ad Creativity?
Earlier this month, Twitter announced Promoted Tweet syndication, which sees the company...
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You’re Going To Have A Hard Time Spamming Pinterest
Spam has historically been a problem on Pinterest, but it's becoming less of one, according to the company. That's a good thing considering that it's now getting into monetization,...
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Instagram For Business: Where To Start
Instagram is about four and a half years old now, and has over 300 million users, but a lot of businesses are still just trying to get started with a presence on the visual social...
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Pinterest For Business: What Works Best
We've been talking a lot lately about optimizing for Pinterest search. Pinterest is, after all,...
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Facebook Releases New Product Ads
Facebook announced new product ads designed to help businesses promote multiple products or their whole product catalogs. The ads are shown across devices....
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Facebook Organic Reach Compared By Post Type
On Monday we heard about data from SocialBakers finding that photos, which...
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What Not To Do To Increase Facebook Organic Reach
Want to know what not to do to increase your organic reach on Facebook? Don't post a bunch of photos thinking that's what the News Feed algorithm likes best. That may have been tr...
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Pinterest Kills Affiliate Links, Upsets Users
Pinterest is killing affiliate links on its service, keeping existing pins in tact, but stripping the tracking from the URLs. Naturally, this is not sitting well with people gettin...
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Are You Grabbing Traffic From Flipboard?
This week, Flipboard launched a new web version. It's available for the desktop for the first time after being mobile-only since 2010. While it already has millions of users from p...
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Pinterest App Pins Let iOS Users Install Apps
Pinterest announced the launch of new App Pins, a new type of Rich Pin for iOS apps, which lets users actually install apps directly from Pinterest. A spokesperson for the comp...
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CEO Of StumbleUpon’s 5by Talks Business Accounts, Coming Features & More
Video discovery app 5by, acquired by StumbleUpon in 2013, has seen "tremendous growth" thanks to Google's Chromecast streaming device, and has businesses on its mind as it continue...
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What Google’s Twitter Deal Means For You
News came out last week that Google and Twitter have struck a new deal to put real-ti...
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Here’s What Netflix’s New Official Instagrammers Are Doing
Back in September, Netflix announced that it was looking for "Grammasters" to become it...
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Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data
Overcoming a decline in Facebook Page post reach is something businesses of all sizes have been grappling with over the past year. James Whatley, the social media director at Ogilv...
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