Tag: YouTube

YouTube on Android Is Making Crappy Vertical Videos More Bearable
Do you watch or upload a lot of videos on YouTube? Are you sickened by what you see on a daily basis? Do you ever get so frustrated with video orientation that you often hurl your...
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YouTube Launches 360 Degree Video Ads
Google just announced the launch of 360 degree video ads on YouTube. Google introdu...
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Selling To Customers Through ‘Shoppable Videos’
Everyone knows online video can be a great way to market businesses and products, but some businesses are finding that it can be quite beneficial for actually selling products. "Sh...
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Kid Reads Hateful YouTube Comments to Show How Bullying Affects People
YouTube is a wonderful thing – arguably one of the top three most important websites in history. YouTube comments, on the other hand, are a cesspool. Sometimes it's easy to loo...
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Facebook Has a New Video Ad Option That Only Charges Advertisers After 10 Seconds of Viewing
What amounts to a video "view" on Facebook? For regular videos, Facebook will give it an official view if it's watched for three seconds. For video ads, a "view" is really an impre...
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YouTube Is Giving Creators 10 Helpful New Features
Google announced a list of ten new features that are coming soon to help YouTube Creators. Some will become available over the coming weeks, and others may take a bit longer, but t...
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YouTube Celebrates Marriage Equality With #ProudToLove Video
In one of the most landmark supreme court decisions the country has seen in quite sometime, nine five court justices decided to make...
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YouTube Launches Newswire to Offer Verified Eyewitness Videos
We've seen the era of the "citizen journalist" expand as the tools at their disposal grow. If you have a camera and you're in the right place at the right time, you can make histor...
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New YouTube Gaming Site/App Coming This Summer
YouTube announced on Friday that it will launch YouTube Gaming this summer. This is a whole new app and website for gaming, whi...
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Google Brand Lift Now Looks At Consideration, Favorability, Purchase Intent
Google announced that it is expanding Brand Lift, which helps marketers measure the effectiveness of display and video campaigns using survey and search data collected from targete...
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PLAs Come To YouTube With TrueView For Shopping
Google announced that it is extending its product listing ads (PLAs) to YouTube with TrueView for Shopping, its new format that lets businesses run product ads with related videos....
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YouTube Live Streams Get 60fps Video, HTML5 Playback
A couple months ago, reports emerged saying YouTube was going aft...
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Google’s YouTube Kids App Isn’t That Kid-Friendly According to Consumer Groups
In April, a group of consumer advocate groups including The Center for Digital Democracy (CDD), Campaign for a Commercial Free Childhood (CCFC), American Academy of Child and Adole...
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Google Says To Reach YouTube Users On How-To Searches
Google is giving marketers some best practices for capitalizing on major growth in how-to searches on YouTube. Believe it or not, these types of searches have seen 70% growth year-...
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Facebook Advises Pages Against Posting YouTube Videos
Facebook is making it clearer and clearer to Page owners that they're more likely to see better reach if they post native Facebook videos as opposed to videos from YouTube or other...
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